A brand new cigar lounge was opening its doors and needed a rich brand identity that set the tone for its upscale lounge. From understanding their mission and tone of voice, we developed an effective identity that felt both upscale and historic.
Taking reference from it's name, we designed a bison head mascot that was unique and memorable for this lounge.
Due to the vast uses of this logo, from store signage, to cigar wrappers, to digital media, we designed different layout options.
